what we do
Every brand walks in with a different gap. We bring seven strategic ways to close it, along with a dedicated team to make the pieces fit.
what
Every brand walks in with a different gap. We bring seven strategic ways to close it, along with a dedicated team to make the pieces fit.
we do
8 AVERAGE ECOMM ROAS
4H AVERAGE RESPONSE TIME
$200 AVERAGE LEAD ACQUISITION COST
lead
Most teams don’t need another agency. They just need the missing leadership piece. We embed fractional CMOs who design the strategy, build the team, and ensure everything runs seamlessly without us.
Fractional CMO
High-tier marketing leadership inside your business exactly when you need it, without the executive salary, equity, or corporate overhead.
Team Training & Hiring
We recruit top-tier marketing talent for your specific needs and upskill your current team to handle high-level execution in-house.
Marketing Consulting
We audit your current marketing setup, pinpoint the strategic gaps, and hand over a concrete, high-impact plan your team can execute.
PMF Testing
We validate your product against real market demand, protecting your capital before you invest in heavy scaling.
DESIGN
Identity, motion, web, and video built by a fully integrated creative team. We don’t design for pure decoration. Every asset we ship is rooted in strategy and built to perform.
Visual Identity Production
Cohesive branding systems and visual languages built to scale effortlessly across every digital and physical touchpoint.
Video Production
Platform-native, story-driven video content engineered to capture attention exactly where your audience already hangs out.
Web UX & UI Design
Digital interfaces that balance premium aesthetics with seamless user psychology to turn traffic into revenue.
DEVELOP
High-performance websites, scalable software, and intelligent automations built to endure. We deliver clean, resilient engineering that operates flawlessly in the background, allowing your business to scale without technical debt.
Website & SaaS Production
Blazing fast, accessible, and highly scalable digital products delivered on schedule and engineered for long-term operational stability.
Analytics & Conversion Tracking Build
Advanced tracking architectures that provide absolute data integrity, mapping exact user behavior directly to your revenue metrics.
AI & Automation Build
Bespoke internal tools and intelligent workflows designed to eliminate manual bottlenecks and permanently optimize your team’s efficiency.
Cookie & Privacy Policy Integration
Frictionless data privacy compliance that secures your advertising pixels while meeting the strictest global legal standards.
ADVERTISE
Paid media strategy treated as a high-yield financial system. We optimize capital allocation through rigorous algorithmic testing, cutting inefficiencies early and pacing ad spend strictly against the metrics that drive real profitability.
Static & Video Production
High-volume creative production engineered to combat ad fatigue and sustain conversion performance long after the initial campaign launch.
Budget Pacing & Scaling
Strategic capital scaling that responds fluidly to data validation and efficiency thresholds rather than corporate guesswork.
All Ad Platforms Management
Full-funnel execution across Meta, Google, TikTok, LinkedIn, and X, directly managed by senior media buyers who master real-time auction dynamics.
SEOPTIMIZE
Search has evolved beyond traditional algorithms. We architect visibility for both Google and the emerging generative AI discovery layers, building resilient technical foundations and compounding digital authority.
SEO Management
Advanced technical optimization, programmatic content strategy, and search rankings engineered to capture high-intent organic traffic and compound value month after month.
Authority Building
High-tier backlink acquisition, digital PR, and citation footprints that signal deep institutional trust and domain authority to both AI models and human buyers.
GEO Management
Strategic optimization for LLMs and answer engines like ChatGPT and Perplexity, ensuring your brand is consistently cited as the primary source in AI-generated answers.
OUTREACH
Personalized multi-channel outbound campaigns designed for maximum deliverability across LinkedIn, X, and email. We scale your prospecting volume while strictly preserving your authentic brand voice, delivering qualified sales opportunities rather than empty metrics.
Social Selling for LinkedIn & X
Executive-led networking and organic engagement strategies that transform senior profiles into authoritative engines for high-ticket B2B relationship building.
Mass Outreach for LinkedIn & Email
Data-driven, high-volume prospecting campaigns that leverage hyper-personalization at scale to optimize reply rates while maintaining complete human authenticity.
COMMUNICATE
Social strategy, newsletter production, and executive ghostwriting built around an authentic point of view. We transform founders into industry authorities and elevate brands into highly referenced voices within their market.
Social Media Management
Strategic organic content engineered to cultivate a loyal audience, drive organic reach, and spark meaningful industry discourse.
Ghostwriting Thought Leader Content
Authority-driven, long-form insights crafted under your name to establish distinct intellectual leadership within your market niche.
Newsletter Management
Premium newsletter production designed to secure high open rates, driving deep customer engagement and consistent subscriber advocacy.
Results
What happens when the pieces fit.
Chris Lambrou
CMO
Benny Rubin
CEO
"Before craze&friends, our growth setup was a disorganized mess of individual vendors taking up all my time. They stepped in, structured our entire system, ran data-driven tests, and generated significant traction. They took us from one level of growth directly to the next."
"We started with a small project two years ago, and it quickly expanded into a full retainer across brand building, design, and marketing. craze&friends consistently delivers more than you expect. They are a trusted partner you can count on whenever you need fast execution or strategic advice."
Free Audit
Find your missing
piece
We review your current marketing setup to uncover hidden gaps and show you exactly how to complete the picture—100% obligation-free.
